How Much Does a Wellness Coach Cost without Insurance?

Sarah Fadahunsi
Sarah Fadahunsi3 Mar 2023

Depending on what you’re seeking, your location, and the coach’s experience level, a Wellness Coach can range from $50 to over $200 per session. As broad as quitting smoking or starting your fitness journey, a wellness coach is probably what you need to provide you with a positive transition into a better lifestyle and a lavishing 2023.

Cost of a Wellness Coach

Regardless of why you’re pursuing a wellness coach, be aware that each coach handles the charges differently. Most coaches require a consultation fee for your first initial meeting. The price typically runs from $100 to $150 per session; however, many coaches offer a free consultation if it's your first time. Following suit, they will likely discuss whether you want a monthly health coaching package or sessions. Unlike a one-time meeting, a package provokes consistency and ensures you, as the client, are on track to meet your goals. 

What Does a Wellness Coach Package entail?

A Wellness coach determines the length of their package. Some packages may consist of three months or six months of coaching, while others might solely be four or twelve months. Ideally, coaches recommend buying a package as you are generally discounted per session instead of a periodic session. Lower monthly packages are more costly than higher monthly packages. For instance, a three-month package could be $150 - $ 280 a month, while a six-month package is $125 - $250 a month.

Examples of Coaching Packages

Coach 1

$99 for consultation  + $199/month package deal 

Coach 2

$50 - $120/week (based on service) = $200 - $480/month

Coach 3

6 months commitment for $300/month

Experience Level:

Wellness coaches’ experience, and background, play a massive role in the way they price. Newer coaches charge lower than the industry average due to experience and their push to build clientele and skills. While, an expert in the field price a lot more.

Experience and Price Impact on Costs


Coach 1

Coach 2

Years of Experience

> 1 year

5+ years

Price (per session)

$50 - $75 

$100 - $200

Additional certifications and training fluctuate the session or packaging amount. Some wellness coaches may be certified nutritionists or receive their master's in psychology to support your journey better. For example, a coach who’s an accredited dietitian can assist your journey by supplying you with meal plans while delivering adequate support during this health journey. If you, as the client, accept the service, your final price will increase. 

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How to Find a Wellness Coach

Recommendation - One of the best ways to find a coach is through word of mouth. As humans, we easily trust the people we know for reliable information as they have experienced it firsthand. Ask your friends, family, coworkers, or even your Primary Care Physician, if they know any wellness coaches. By reaching out, they’ll give you their honest opinions on the individual, and you’ll likely be one step closer.

Social Media - You'll receive many offers using your social media network. This can be done by creating a post on the media of your choice and asking your followers for suggestions. Whether you know them personally or not, social media make the search process quick and easy, and you can ask the suggester additional questions. 

The Internet - A simple “Wellness Coach near me” search can help you find coaches in your area. Yelp.com is a great resource for finding wellness coaches and their reviews rating of nearby wellness coaches. 

Tips on finding the RIGHT coach:

  • Look for a coach with similar interests or who has been through what you’re currently going through. Many wellness coaches' drive is based on their personal experience. By going on their website and glancing at their “about me” page, you should get a glimpse of the type of person they are.
  • Read testimonials for each coach you find.

What to Know Before Committing to A Wellness Coach:

  1. A question to consider before starting your quest is — what exactly is a wellness coach? Many confuse a wellness coach with a therapist, a health coach, or a life coach. It is essential to identify the distinct differences to guarantee the perfect coach meets your needs.
  2. Specify your area of concern. To elevate such stress, ask yourself these questions— “Why do I need one right now? And “what kind of coaching style and personality do I need to meet my goal?” This allows you to narrow down the several options by experience, skill, and overall personality.

What’s the difference between a wellness coach, a therapist, and a health coach?

Therapist vs. Wellness Coach:

  • Therapist:
    • Manages mental illnesses
    • Diagnose mental diseases or dysfunction
    • May have years-long clientele and Discuss Client’s past and present
  • Wellness Coach:
    • Cannot subscribe medication to clients
    • Sessions typically don't exceed the package deal
    • Focus on the client's present and future

Health Coach vs. Wellness Coach:

  • Health Coach:
    • Improve the physical health of their clients
    • Partner with physicians to provide proper plans for clients undergoing treatment plans.
  • Wellness Coach:
    • Provides service upon the client’s request and wellness goal.

Life Coach vs. Wellness Coach

  • Life Coach:
    • Guide the client's life, specifically in personal development: career, marriage, financial stability, leadership, time management, and self-confidence.
  • Wellness Coach:
    • Guide the clients in their wellness journey.

Wellness Coaches Frequently Asked Questions (FAQ): 

The following section will answer some frequently asked questions about wellness coaches, insurance coverage, and the difference between a therapist, life coach, health coach, and wellness coach. 

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What is a Wellness Coach?

A wellness coach is an umbrella for all personal healthy living. They assist the individual in the “ongoing process” of bettering their mental, physical, social, and emotional life by encouraging them to overcome internal obstacles, have a positive mindset, and improve their overall wellness. 

Does Insurance Cover Wellness Coaches?

Most insurance does not cover wellness coaching services. Health insurance pays for the “medically necessary treatment” of an illness, injury, or disorder. All things wellness support are not within that category. 

Why would someone have a wellness coach?

Common reasons why people have wellness coaches:

  • Help Practice positivity
  • Assist in recovery and regeneration
  • Assist in providing positive support during a new transition in their life
  • Help make correct lifestyle choices
  • Aid in stress relief.

What’s the difference between a session and a package?

A session is best used for infrequent visits to the coach. Sessions typically have limited opportunity for extra add-ons and are concise. A package is a bundle of coaching sessions over a period of time. Within a package, additional services may be included that a regular session may not have. A series of steps tailored to the client’s situation is more likely in a package than a session due to limited information from the client and potentially resulting in uncurated advice.

Bottom Line

A Wellness Coach provides a unique tool to support clients in leveraging a positive outlook in various areas of their lives. If you consider acquiring one, they vary from coach to coach, with an average of  $50 - $200 per session or $150 - $300 per month. Though Mira does not cover wellness coaching, it offers several other wellness methods by assisting you in finding a Primary Care Physician and providing a discount gym membership. Sign up today!

Sarah Fadahunsi

Sarah Fadahunsi is a native of Prince George's County, Maryland. She is currently a senior majoring in Public Health at Salisbury University. She is fiercely committed to reducing health inequalities in the United States, especially towards minorities.